
Pilates With Gerda Campaign"Belly Bag&Butt Bag"
"Everybody wants to get rid of their extra weight and have a beautiful body; that is the truth. A pilates school located in Istanbul and Ankara, Pilates with Gerda’s outdoor campaign targets those people who hates to carry their extra weight to everywhere they go…Just like a bag. So in our ads we use images of suitcases from Belly and Buttocks to show the expendables of our body and call people to drop them."

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
"Everybody wants to get rid of their extra weight and have a beautiful body; that is the truth. A pilates school located in Istanbul and Ankara, Pilates with Gerda’s outdoor campaign targets those people who hates to carry their extra weight to everywhere they go…Just like a bag. So in our ads we use images of suitcases from Belly and Buttocks to show the expendables of our body and call people to drop them."

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
Logo was produced as a textile label.

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
Details of Butt Bag.

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
Details of Butt Bag.

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
Details of Belly Bag.

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
Details of Belly Bag.

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
Created for Gerda’s pilates school in 2011.

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
First concept works.

Pilates With Gerda Campaign"Belly Bag&Butt Bag"
First concept works.